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We live in an era where experience innovation is the most important differentiator for any retail brand, creating opportunities for growth and existential threats in equal measure.

We partner with you to help you make sense of what this means for your business, then help you create digital experiences that meet the expectations of your customers across all channels, from social to store.

We make an impact in 6 weeks, 6 months and beyond.

About Us

Experience Strategy

We help you understand your customers, their underlying need-states and the problems they are trying to solve.

We uncover the channels they use and the solutions they encounter as they try to solve these problems and assess how well their needs are met.

We identify the unmet customer needs you could satisfy and shape strategies to help you create content, products and services to meet them.

Experience Design

We design digital experiences across all channels to meet customer needs and deliver on your business objectives.

We help you create content that inspires and informs and ensure it is available where and when customers are looking for it.

We help you create a distinctive brand language and help you ensure this is applied consistently across all digital channels.

Experience Optimisation

We help brands transform the performance of their marketing channels by aligning them more closely with customer needs.  

We optimise every aspect of the buying experience, from product discoverability to purchase and after-sales, across all devices and channels. Increasing revenue and reducing costs.

We improve the visual appeal of brand experiences and focus on the role of imagery and content in engaging customers.

Biglight Limited,
15 Leighton Place,
Kentish Town,
London, NW5 2QL
+44 (0)20 7989 2800
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