Timberland
Driving increased customer engagement and revenue growth.
Delivering a programme of continuous innovation to drive increased engagement and revenue growth.
Challenge
UTimberland partners with Biglight to deliver data-led improvements to its customer experience across Europe to increase conversion and revenue.
Approach
We use a range of qualitative and quantitative techniques to understand customer needs and behaviours and employ mixed methodologies to innovate, experiment and deliver incremental improvements to the customer experience across all European territories.
Results
As a result of our activity, the look and feel of the Timberland digital brand experience has been transformed and the levels of customer engagement and conversion have increased.